Abstract

This study investigates the influence of radio campaigns on family planning among women of reproductive age (15–49 years) in Awalkiti and Bachaka communities of Gudu Local Government Area, Sokoto State, Nigeria. Employing a descriptive survey design, 200 respondents were selected through a multi-stage sampling procedure, with systematic random sampling at the household level. Data were obtained using a structured and validated questionnaire, and analysed using descriptive statistics. The findings indicate that radio campaigns substantially enhance women’s knowledge, awareness, and confidence regarding family planning. The study concludes that radio messages positively shape women’s knowledge and attitudes toward modern contraceptive use. It recommends that family planning messages be conveyed in clear, culturally relevant, and locally understood language to maximize comprehension and behavioural impact.